Tweet Benefits of SMS Marketing for Small Business Compared to other forms of advertising, SMS marketing provides the lowest cost and highest return rate that is crucial in today’s shrinking economy and budgets. Most have cut back on traditional marketing due to costs. But that just drives down your sales. SMS marketing scales with your campaign and sales growth making the ROI higher the larger you grow, not the other way around. SMS marketing is also permission based. The customer has given you permission to contact them through our SMS platform. Customers that opt-in to receive information are most likely to buy over someone who receives a direct mail piece, reads your ad in the newspaper or hears your ad on the radio. Other main advantages of SMS marketing over traditional advertising: Cost: The larger your campaign gets, the lower the costs become on a per customer basis. Reach: Your customer’s always have their mobile phone with them. No matter wh...
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